Adding a pop of life to quirky soda characters.

Phillips Soda Works handcrafts all-natural sodas with real ingredients in their Victoria, BC brewery. To mark their fifth year in the Canadian market and a big move into the American market, we transformed their Soda Works website into a fun, playful and simple user experience, leveraging the original artwork created by Phillips’ in-house talent.

Driven by quirky characters, the sodas boast backstories we knew we had to tell. From a galactic robot to a speedcar-racing monkey, we brought the characters to life, showcasing the original artwork with larger-than-life character bios and new, custom product photography. With ingredient call-outs, we demystify what’s in the bottle and leave users wanting to try a taste.