Hotel Rialto

Rebranding an Italian boutique hotel & restaurant bar.

An iconic landmark was given a comprehensive repositioning that left no detail unpolished.

Built on the dreams of an Italian immigrant as an ode to his home, Hotel Rialto is located at the intersection of Old Town Victoria and an emerging modern city. As the family-owned hotel transitions management from one generation to the next, the owners recognized it was time to evolve the brand to meet modern travel and guest experiences.

We rebranded the hotel and its notable cocktail bar, the Veneto Bar Ristorante. Every corner of this historic landmark is imbued with stories waiting to be told through striking visuals and perfectly crafted words. From website design to room keys, food menus and fresh signage, our team provided branded touchpoints to create an intimate and unforgettable guest experience.

This time-honoured repositioning sparked a new internal identity that lit fire to the company culture and brought tears of pride to the owner. Our team helped to reinvent an Italian family dream in the heart of Victoria to ensure its success for generations to come.

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